The use of cosmetics and beauty products is believed to have a therapeutic effect on all women. Studies show that when women make up using cosmetic products such as eyeliners, mascaras, lipstick, and hair dyes they feel better. Furthermore by boosting self-confidence, make-up can positively affect their daily life interactions. Before wearing makeup, however, the significant point to consider is paying attention to the quality of the cosmetic products. For instance, one should keep in mind that mascaras and eyeliners as two essential makeup tools must not be chosen from among the low-quality ones; otherwise, they can be very harmful to health. Likewise, if hair colors are not of good quality, they can cause hair loss. Since the quality of the cosmetic products is very important, we will discuss the methods of identifying high-quality cosmetic ones.

Characteristics of good mascaras

The most important properties of good mascaras are:

- One of the biggest problems women faced is choosing the right lash-enhancing product. Indeed, it’s really hard to find a cosmetic that will perfectly satisfy our needs. One of the most important elements of good mascara is its brush. If its shape isn’t right, it won’t coat lashes well.

- There is a growing trend toward lash conditioning mascaras noticed. This is a quite rational approach because we can take care of our lashes by choosing mascara featuring lash conditioner’s properties. Naturally, such a product won’t replace eyelash serum or won’t rather increase lash growth dramatically, yet it’ll constantly take care of the hair to help them remain nourished and moisturized. Source

- Good mascara should feature mineral pigments as well as natural waxes instead of synthetic bonding, lash-styling, and coloring substances. It’s also an advantage when mascara is devoid of any preservatives, harmful alcohols, and heavy elements such as mercury or nickel.

- It’s a better idea to look for mascaras that provide long-wear without being waterproof. Such products are easier to take them off at the end of the day and they don’t require being treated with strong make-up removers, which in fact might contribute to skin irritation.

- Perfect mascara must be easy to spread evenly on lashes. In most cases, it’s the applicator that makes this task easier; however, even the best mascara brush won’t help if the formula is too thick, gooey, and heavy.

Characteristics of good eye eyeliners

We all know the power of a swipe of good eyeliner. It can instantly make your eyes look bigger and more awake. Therefore, good eyeliners should have the following characteristics:

- As with all makeup products, your eyeliner must have a good color payoff. Whatever color you go for must always pack a punch. Different eyeliners also have different finishes and effects. So before you spend your weeks’ worth of allowance on a liner, always make sure to swatch them on your skin first to see how the colors compare to each other.

- For a lot of women, eyeliner is admittedly their least favorite step in their makeup routine. Turning an awkward squiggle into a smooth, sharp line and making sure that the line on both eyes match is already challenging on its own. That's why you need a liner that will make the job a lot easier and still allow you to make the perfect cat eye flick with a breeze.

- We know the struggle you put up with when it comes to lining your eyes, which is why you need to invest in a liner that is long-lasting. Humidity, sweat, and oil can be a real pain because they often mess up one's beautiful looks.

- It's inevitable to make mistakes with your makeup from time to time. Even the most seasoned beauty gurus and makeup artists will make small blunders when it comes to makeup application, especially with eyeliner.

- Choose a liner with smudge-resistant qualities that'll have your eye makeup looking always neat and put together.

Characteristics of good hair color

The ideal hair color should have the following properties:

- It should be non-injurious to the hair shaft but should color the hair without impairing the natural texture and gloss.

- It should possess no primary irritant action and be free from sensitizing properties.

- It should produce no toxic effect when in contact with the skin.

- The color of the dyed hair should be stable to air, sunlight, friction, and sweat.

 - It should not change color, nor bleach out on the application of toilet preparations such as setting lotion, hair waving preparation, soap or shampoo, etc.

- Colorants should be stable over time in the aqueous solutions and formulated products in the forms in which they are sold and used.

- It should not produce different coloration on different parts of the same hair.

- It should have an affinity for Hair Keratin and the capacity to penetrate into the hair shaft.